You can debate endlessly whether Artificial Intelligence will ever fully take over revenue management. But let’s set that discussion aside for now. What is interesting is how you can use automation in a smart way without losing control over your pricing. Small hint: it all comes down to having a strong revenue management system.
Our smart algorithms calculate the most accurate forecast possible based on multiple data points. One of the key data points in this process is pickup. But what does this KPI actually mean, and how does it help you make better pricing decisions?
Implementing a revenue management system in your property can increase room revenue by up to 30%. That’s significant growth, achieved by responding intelligently to market fluctuations. But how do you measure the difference, and how do you show in black and white what revenue management actually delivers?
Events often have a major impact on your pricing strategy within revenue management. Think of holidays, public holidays, or activities in and around your property. Because these days can significantly shift demand, we developed a special feature for this.