9 December 2025

RevControl: control over revenue management

The greatest fear for many revenue managers is not understanding how an automated revenue management system generates certain recommended prices, that are instantly bookable online. Losing that sense of control can negatively impact your revenue and your price quality balance.

Control is part of our name for a reason. In RevControl you always understand why certain prices are recommended and automatically pushed through. You build your own pricing strategy and you don’t have to do it alone because our Customer Success team guides you through every step during onboarding.

Based on historical data and the reservations currently on the books RevControl calculates a forecast. You decide the desired price quality balance so you never position yourself too cheap or too expensive in the market. We also look at the market. We don’t use a generic analysis for every customer because every property is unique. With a SWOT analysis you give our algorithm insight into your position in the market. Which hotels are comparable which offer less service and which have a better location

From your pricing strategy to the right prices

All the mentioned data points are included in the rates you see in the rates calendar. Together with the support team you review the outcomes of RevControl. If you agree with the strategy and the recommended prices we automatically send them to your reservation system. If you notice that prices are higher or lower than you prefer we review the pricing structure and adjust it.

Having manual control

There will always be days when you want to take extra control. Think of Fridays that are usually fully booked or moments when events take place. For those days you can easily override the system in the rates calendar. With one click you send a new price through and we lock it in. This ensures your adjustment stays in place.

Building your own pricing strategy and being able to influence our algorithm is unique in the market. It gives revenue managers exactly the control they are looking for. Want to experience this yourself Start a conversation with us and schedule a demo through the link below.

Edwin Leenheer, Director Of Operations

Edwin LeenheerDirector Of Operations

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